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COA’s July 4 Celebration Draws Over 21,000 to JSMP

COA’s July 4 Celebration Draws Over 21,000 to JSMP

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The numbers are in – and roughly one in 10 Amarillo residents attended the city’s Fourth of July-themed event – Amarillo Red, White and Boom! 

The free event, celebrating the nation’s 250th anniversary, was led by the City of Amarillo (COA) Parks and Recreation Department (PARD) in collaboration with Outdoor Amarillo. The celebration drew 21,400 people to John Stiff Memorial Park (JSMP) last month for two days of festivities, including a fireworks and drone show the evening of July 4. 

The population of Amarillo is estimated at 205,000. The 21,400 total consists of attendees in JSMP and does not include the many who watched the fireworks and drone show in areas around the park and the city. The budget for Amarillo Red, White and Boom! (approved by city council) was $130,000. Sponsors for the event included Amarillo National Bank, Toot’n Totum, Xcel Energy, Tyson Foods and Connoisseur Media. 

“When you think about this Fourth of July event, about one in 10 of everybody in Amarillo attended. That is a pretty astounding number if you ask me,” said Bob Altman, chairman of the COA PARD Advisory Board. “I think it is an outstanding event and thrilled we are doing it.” 

More numbers from Amarillo Red, White and Boom! 

  • On July 3, 900 people participated in Ready, Set Glow! – a neon and glow-themed fun run. 
  • A sand volleyball tournament drew 64 participants. 
  • Amarillo City Transit ferried 1,329 passengers to the event from Randall High School, Amarillo High School and the Amarillo Civic Center. 
  • There were 34 food trucks for the event (with some reporting sellouts). 

For more information, contact City of Amarillo Media Relations Manager Dave Henry at (806) 378-5219 or by email at David.Henry@amarillo.gov. 

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